brandmentoring
 

Building a Buzzworthy Brand

"Fresh, practical ways to get people buzzing about your brand”

Co-Hosts: Pecanne Eby, MBA, Judy Leidy, and Ann Lillie

Date: March 3, 2011 (Thursday)

Time: 8:30am-4:00pm

Ideal for: Savvy executives and business owners, executives, and marketing and sales professionals

Early Bird Special: Register by February 4, 2011 and save $40!

More details below, register here.

Watch video about this workshop.

Building a brand is more difficult today than ever before. Do the following sound familiar?

  • We need to create a compelling identity, but don't know where to begin.
  • We are losing business to competitors and stuck in "price wars".
  • We want to be a recognized name and leader in our market.
  • We don’t know how to transform our employees into ‘ambassadors’ for what we do.
  • It's time to fine tune our brand image, communication and our customer experience.

In fact, most business owners and executives are struggling with these same issues.

What if you could…

  • Lose the commodity image, and stop competing on price?
  • Become the most recognized name in your market?
  • Build an internal culture that really supports your marketing vision?
  • Build equity in your business through your brand?

What to expect…

Building a Buzzworthy Brand will cover the key brand strategy decisions that drive all successful brands. We'll discuss ways to sync your brand and marketing communications so you tell a consistent story. Plus we’ll discuss how to turn employees into brand ambassadors and more!

Led by recognized brand strategists, Pecanne Eby, MBA, Judy Leidy, and Ann Lillie, who have learned through real business experience, this hands-on workshop will give you the foundation and tools to make your brand more than a name, a brand that’s an experience for customers and employees.

Format for the day…

This is not a “talk at you” seminar but instead a hands-on session for you to work out your unique brand challenges.

You will partner with other business owners and executives in an interactive environment that will challenge you to think differently. Prepare yourself for: presentation of key principles, large group discussion, small group brainstorming, individual exercises, challenging topics, actionable ideas and practical application.

Armed with knowledge, tools, your own Brand Workbook and a new group of colleagues, you’ll leave ready to turn your brand into a buzzworthy brand.

Workshop details…

Ideal for: Savvy executives and business owners of companies with 10+ employees

Time: 8:30 – 4:00pm

When:  Thursday, March 3, 2011

Where: Denver Athletic Club, 1326 Glenarm Place, Denver, CO

Investment:  $199 per person (lunch included)

Early Bird Special: Register by February 4, 2011 and save $40!

Bonus for early registrants…

The first five to register will receive a free 1-hour consultation with one of our brand strategists – a value of up to a $175!

 


Brandonomics

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